# Glossary

## Organizations

Organizations are entities on MVHQ for your business to create, manage, and analyze all of your MVHQ user acquisition initiatives. 

*For more information on creating, verifying, and managing your organization, see* [Broken mention](broken://pages/FkRqXgHx3S4PNm3lWys9)

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## Missions

Missions are MVHQ's version of quests for you to incentivize users to engage with your suite of product(s) and social media accounts to bring value to your business

Missions are comprised of 3 main components:

1. [#objectives](#objectives "mention")
2. [#rewards](#rewards "mention")
3. Mission Details

*For more information on creating and managing your missions, along with best practices see* [Broken mention](broken://pages/JLHkml3q2qC45PEQsKVY)

***

## Objectives

Objectives are tasks that users will be required to complete in order to finish your mission(s) and earn your reward. You will be able to manually select up to 10 objectives for users to be required to complete within your mission. Your objectives can require actions across multiple social media platforms and blockchains.

*For more information and a list of all MVHQ objectives, see* [Broken mention](broken://pages/eQYqBYd1MpZYEgzL7bmg)

***

## Rewards

Rewards are the incentive(s) you provide to users for completing your mission. Rewards can be on or off-chain and you can determine the quantity of reward(s) and winner(s).

You as the organization will be required to distribute the reward to the winner(s) of your mission. MVHQ will provide you with a list of wallet addresses and necessary information tied to your objectives for all users that complete your mission. 

It is important for you to select a reward that users will find valuable in order to get the most user engagement, awareness, and acquisition for your mission.

For more information on how to create and distribute rewards, see [Broken mention](broken://pages/K63HuQuy375ZJ6o4nwU8)

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